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Online Travel Software & impact of Social Media across Turkey, Sweden, Poland, Belgium, Europe

Travel technology has provided a whole new look to the travel industry. Now every travel business irrespective of their size can afford to implement online travel software to their systems.This means small sized travel agencies, mid -sized travel agencies large travel agencies. Latest technology has helped small and midsize travel agencies operate more efficiently and cost-effectively in an increasingly competitive environment. Today the success of the travel agencies is not restricted to the revenue generated by these organizations. Rather the main factors that drive the growth are the implementation of travel technology and the optimization of the available resources. With a carefully crafted marketing strategy and well-designed travel software in place, travel agencies can be more productive and efficient by using the fastest growing social media.

Online Travel Software

Online Travel Software

Travel Agency Software Development

Today, people who frequent Twitter and LinkedIn, checks the top travel deals provides by the top agencies worldwide. With the right deal available at right price, more and more customers will eventually purchase the deals.

Related: Why agencies need travel portal to grow

All the leading travel agency software have integration process through social media APIs for seamless login and more over, the end users will also able to share the travel itinerary details along with complete travel plan. Link of social media icons will also encourage the visitors to your website to click on the icons which will lead them to your social pages. You can encourage the visitors by offering them some freebies such as an e-book. Due to this free valuable content, when they need a product or service within your niche market, you will be the first one they’d contact. Survey shows that social media referrals have increased the sales through online travel booking software by 8.5%.

Travel Agency Software

Travel Agency Software

Your social media consultant should ensure that your online travel software in sync with all your social pages. The client comments, new initiatives, images and other valuable information should be shared to common network.

Related: Amadeus Travel GDS System

Twitter’s search tool is a very strategic device to incorporate into your information-gathering strategies. One can integrate through the API and share all the tweets on the travel software online interface. These information can also be indexed and searched through google and thus provide better visibility.

Facebook has a lion’s share, when it comes to social media. Thus all the travel reservation systems are using its interface for login and sharing the itinerary. One must use the social media seriously as this will certainly improve the sales of your online travel portal.

How have travel portal solutions helped agencies to expand globally?

The process of online bookings has many advantages. For both the travelers and the travel agencies, it saves time and effort. Therefore, the traditional practices like visiting the travel agent’s place to make flight reservations or any other related services are no more used. Leading agencies are going for travel portal development with GDS Amadeus and APIs to set up b2c and b2b portals with online booking engines.

PROVAB TECHNOSOFT is an award winning travel technology company, delivering B2B / B2C travel software, travel CRM, accounting software, car rental software and mobility solutions to global travel & hospitality companies. We work with over forty top travel aggregators, global distribution systems, channel managers and DMCs. With clear focus on technology‚ agile methodology and innovation, we ensure quality deliverables and speedy turnaround to develop and deliver scalable travel portals and booking engines.

Regarding Author:

Author is a travel technology expert and has been involved in several travel portal development projects.



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