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Using travel agency software, tips to increase the sales


Travel Agency Software

Travel industry has experienced a huge leap in the last few years. Now traveling is not restricted to a particular season or months. Traveler are exploring the  world through out the year. Travel agencies are also pushing the operations to meet the demands. As the competition is high, it’s important to connect to right clients, either using great travel agency software, supported by a good CRM team. Travel agency software is known to bring about a new reform in the world of travel business. With implementation of automated features like online flight booking, online hotel booking and online car-rental booking, the travel agencies have been able to increase their revenue to a great extent. Even the medium and small sized travel agencies have been able to reach out to maximum number of customer and capture the right audience. Following are a few tips to increase the sales.

Travel Software

Travel Software

Travel Agency Software System

As most of sales are through online travel agency software, use a travel software which connects to social media. Most of the clients read the reviews before they make the purchase.

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Find the real interests of your potential customers and highlight them. Encourage them to send and update the reviews / comments on your travel website, which is anyways accessed by several potential clients.

Going to places is always trending in the social media. Travellers when dissatisfied or angry at a restaurant, hotel, or a flight immediately inform the world through social media. Sometimes they appreciate good service. Interact with them, win their trust, and transform them to your loyal customers. Create a separate travel blog to accommodate the end user contents.

Travel Agency Software

Travel Agency Software

With pictures, videos, questions or statuses you can get followers and likes. Social media will tell you where to improve. Social media is big tool to boost sale. A buzzing travel portal will always convert more sales.

Offers are an all-time favourite for customers. Declare discounts and freebies frequently. Sell hotel booking, flight booking and activities together. Travel packages attract even reluctant customers. Publish everything using the CMS of your travel portal software and share it to clients.

Related: How to integrate Amadeus GDS

Use SMS sending software to sell ‘last-minute’ flight tickets at great discounts, when there are unexpected cancellations in flights or when tickets are not sold out enough. Who will not desire to get highly discounted last-minute deals to their dream destinations on their mobiles. You can also use your mobile app for this. You can keep your customers updated on new destinations etc.

Your travel software must remind them about travel insurance, special baggage regulations or about the delay of their flight. Users will always appreciate taking care of these small things.

You can concentrate on a certain demographic area, a type of travel, a destination and make a travel niche. Your travel software will play a significant role in keeping in contact with these special people even when they are on the move.

Hotels and excursions are the top grosser for holiday companies and tour operators

With a survey done recently on travel software companies in USA, India, Europe and Asia, hotel booking software with GDS connectivity, is the fastest growing category. Top hotel APIs like Amadeus, GTA, expedia, hotelbeds and DOTW are giving access to top hotel inventory in niche geographies. Hotel aggregators are setting up top hotel booking software to sell unsold inventories of hotels at the last minutes.  

Regarding Author:

Author is a travel technology expert and has been involved in several travel portal development projects.



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